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Schedule

Schedule SIC 2021

The complete and free program is now available. Watch anytime and anywhere!.

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10 Nov

07h30 to
08h00

Agribusiness

Painel

Field Day ATeG Café+Forte – Mountain Coffee (PRESENTIAL IN MACHADO-MG)

10 Nov

08h00 to
08h30

Agribusiness

Event

Dia de Campo ATeG Café+Forte em Machado - Para onde vai o mercado de café (Presencial)

10 Nov

08h30 to
09h00

Agribusiness

Event

Dia de Campo ATeG Café+Forte – Adversidades climáticas na cafeicultura: como amenizar prejuízos (PRESENCIAL EM MACHADO-MG)

10 Nov

09h00 to
09h30

Agribusiness

Event

DIA DE CAMPO ATEG CAFÉ+FORTE – Cultivares para as condições do Sul de Minas (PRESENCIAL EM MACHADO-MG)

10 Nov

10h00 to
10h30

Agribusiness

Event

DIA DE CAMPO ATEG CAFÉ+FORTE – Manejo integrado de pragas (PRESENCIAL EM MACHADO-MG)

10 Nov

10h30 to
11h00

Agribusiness

Event

DIA DE CAMPO ATEG CAFÉ+FORTE – Nutrição e adubação do cafeeiro (PRESENCIAL EM MACHADO-MG)

10 Nov

11h30 to
12h00

Agribusiness

Event

DIA DE CAMPO ATEG CAFÉ+FORTE – Custos de produção do café: estudo de caso do ATeG Café+Forte (PRESENCIAL EM MACHADO-MG)

10 Nov

11h30 to
13h00

trading

Cupping

Cupping of the Best Coffees Ranked in Coffee of the Year 2021 - Round A (PRESENTIAL)

10 Nov

11h30 to
13h00

trading

Cupping

Cupping of the Best Coffees Ranked in Coffee of the Year 2021 - Round B (PRESENTIAL)

10 Nov

13h00 to
14h30

Agribusiness

Panel

Official Opening Brazil International Coffee Week 2021

Roberto Simões , Ana Valentini , Afonso Rocha , Caio Alonso Fontes e Mariana Proença

  • Speaker
  • Speaker
  • Speaker

10 Nov

13h00 to
20h00

Consumption

Panel

SIC TV - DNA CAFÈ 2021 - 10th NOVEMBER

10 Nov

14h00 to
15h00

Consumption

Panel

MAGNA LECTURE: RESUME, FIND, RECONNECT (HYBRID)

Denise Fraga

  • Speaker

10 Nov

14h30 to
15h30

Consumption

Panel

STREAMING ROOM - The trend of canned coffee: practicality, flavor and sustainability (HYBRID)

Hugo Magalhães , Rodrigo Mattos , Gabriel Adamo e Sandra Moraes

  • Speaker
  • Speaker
  • Speaker

10 Nov

14h30 to
16h00

Coffee shop

Workshop

CAFETERIA MODELO - Challenges for Post-Pandemia Coffee Businesses: How to Entrepreneur (IN PERSON)

Kelly Stein , Helcio Junior , Alexandre Lanzini Fertonani e Felipe Brazza

  • Speaker
  • Speaker
  • Speaker

10 Nov

15h00 to
16h30

Agribusiness

Panel

NEW ATTITUDES FOR COFFEE FARMING (HYBRID)

Elson Rocha Justino , Catia Rucco Rivelles , Alysson Fagundes e Pedro Loyola

  • Speaker
  • Speaker
  • Speaker

10 Nov

16h00 to
17h00

Barista

Panel

STREAMING ROOM - World Barista Championship - Experiences, Training and Opportunities (HYBRID)

Boram Um , Martha Grill e Marcia Yoko

  • Speaker
  • Speaker
  • Speaker

10 Nov

16h00 to
18h00

trading

Cupping

5° Cupping do ATeG Café+Forte (IN PERSON)

10 Nov

16h30 to
18h00

Coffee shop

Workshop

CAFETERIA MODELO - WORKSHOP 3CORAÇÕES - Vegetable Milk, Latte Art and Recipes (IN PERSON)

10 Nov

16h30 to
18h00

Consumption

Panel

WHAT IMPACTED THE PANDEMIC ON COFFEE CONSUMPTION - CHANGES IN BEHAVIOR

Vanusia Nogueira , James T. McLaughlin Jr e Rodrigo Mattos

  • Speaker
  • Speaker
  • Speaker

10 Nov

17h30 to
18h30

Agribusiness

Panel

STREAMING ROOM - How long will the Brazilian coffee industry lose opportunities to generate wealth? SEBRAE (HYBRID)

Carmen Sousa e Daniel Guimarães

  • Speaker
  • Speaker

10 Nov

18h00 to
20h00

trading

Panel

FERMENTED COFFEE - FROM PRODUCTION TO THE MARKET (HYBRID)

Gustavo Guimarães , Flávio Meira Borém , Luiz Paulo Pereira e Renato Souza

  • Speaker
  • Speaker
  • Speaker

10 Nov

18h30 to
20h00

trading

Cupping

5° Cupping do ATeG Café+Forte (IN PERSON)

10 Nov

18h30 to
20h00

Coffee shop

Workshop

CAFETERIA MODELO - Different types of coffee. How to communicate with the public? (IN PERSON)

Katia Nassuno , Leonardo Gonçalves , Marilia Balzani e Sergio Kienteca

  • Speaker
  • Speaker
  • Speaker

10 Nov

18h30 to
20h00

trading

Cupping

Cupping of the Best Coffees Ranked in Coffee of the Year 2021 - Round C (PRESENTIAL)

10 Nov

18h30 to
20h00

trading

Cupping

Cupping of the Best Coffees Ranked in Coffee of the Year 2021 - Round D (PRESENTIAL)

10 Nov

19h00 to
20h00

trading

Painel

STREAMING ROOM - Are consumers increasingly looking for sustainable coffees? (HYBRID)

Ana Carolina Gomes , Mauro Junior , Paula Tavares e João Mateus Ferreira

  • Speaker
  • Speaker
  • Speaker

11 Nov

08h00 to
11h00

Agribusiness

Evento Paralelo

Field Day ATeG Café+Forte – Cerrado Coffee (PRESENTIAL IN PATROCINIO-MG)

11 Nov

08h30 to
09h00

Agribusiness

Event

Dia de Campo ATeG Café+Forte – Cultivares de Café da EPAMIG para o Cerrado (PRESENCIAL EM PATROCÍNIO-MG)

11 Nov

09h00 to
09h30

Agribusiness

Event

DIA DE CAMPO ATEG CAFÉ+FORTE – Manejo de Podas do Cafeeiro (PRESENCIAL EM PATROCÍNIO-MG)

11 Nov

09h30 to
10h00

Agribusiness

Event

DIA DE CAMPO ATEG CAFÉ+FORTE – Manejo de Doenças Fúngicas do Cafeeiro (PRESENCIAL EM PATROCÍNIO-MG)

11 Nov

10h00 to
10h30

Agribusiness

Event

DIA DE CAMPO ATEG CAFÉ+FORTE – Manejo de Plantas Daninhas e Adubação Verde (PRESENCIAL EM PATROCÍNIO-MG)

11 Nov

10h30 to
11h00

Agribusiness

Event

DIA DE CAMPO ATEG CAFÉ+FORTE – Uso da Compostagem e Fertilizantes Organominerais (PRESENCIAL EM PATROCÍNIO-MG)

11 Nov

11h30 to
12h00

Agribusiness

Event

DIA DE CAMPO ATEG CAFÉ+FORTE – Gestão de Cafeicultura (PRESENCIAL EM PATROCÍNIO-MG)

11 Nov

11h30 to
13h00

trading

Cupping

Cupping of the Best Coffees Ranked in Coffee of the Year 2021 - Round E (PRESENTIAL)

11 Nov

11h30 to
13h00

trading

Cupping

Cupping of the Best Coffees Ranked in Coffee of the Year 2021 - Round F (PRESENTIAL)

11 Nov

13h00 to
14h00

trading

Workshop

CAFETERIA MODELO - Workshop: Sensory Aspects for Coffee Tasting (IN PERSON)

Marcos Reis

  • Speaker

11 Nov

13h30 to
15h00

Agribusiness

Panel

HOW DOES ESG IMPACT MY FARMING? (HYBRID)

Guilherme Amado , Eliane Cristina Müller , Gustavo Bacchi e Marcos Matos

  • Speaker
  • Speaker
  • Speaker

11 Nov

13h30 to
15h30

trading

Cupping

Cupping of Cafés do Terroir in the Volcanic Region (Open event)

11 Nov

13h30 to
15h30

trading

Cupping

Workshop: Sensory Skills with Georgia Franco (Sebrae Minas) (IN-PERSON/CLOSED EVENT)

Georgia Franco

  • Speaker

11 Nov

13h30 to
21h00

Agribusiness

Panel

SIC TV - FÓRUM DA CAFEICULTURA SUSTENTÁVEL AND MINAS COFFEE ORIGINS SUMMIT - 11/11/2021

11 Nov

14h30 to
15h30

Agribusiness

Panel

Rural Tourism: Experiences that already work (HYBRID)

Adriane Freddi e Valmor Santos , Paula Dias , Paulo Roberto e Kelly Stein

  • Speaker
  • Speaker
  • Speaker

11 Nov

14h30 to
16h00

Coffee shop

Workshop

CAFETERIA MODELO - WORKSHOP 3CORAÇÕES - How to build tastings and pairings with coffee (IN PERSON)

11 Nov

15h00 to
16h30

Agribusiness

Panel

ALTERNATIVES FOR MODERN COFFEE FARMING (HYBRID)

Miriam Aguiar , Leonel Satiro de Lima , Eder de Souza Martins e Joyce Dias

  • Speaker
  • Speaker
  • Speaker

11 Nov

16h00 to
17h00

Consumption

Panel

STREAMING ROOM - How to Prepare and Empower to Do the Right Thing at the Cafe? (HYBRID)

Gisele Coutinho , Paloma Amorim , Tiago Damasceno e Diego Gonzales

  • Speaker
  • Speaker
  • Speaker

11 Nov

16h00 to
18h00

trading

Cupping

Cupping of the Best Coffees Ranked in Coffee of the Year 2021 - Round G (PRESENTIAL)

11 Nov

16h00 to
18h00

trading

Cupping

Cupping of the Women's Coffee Alliance (IWCA Brazil) (PRESENTIAL)

11 Nov

16h30 to
18h00

Coffee shop

Workshop

CAFETERIA MODELO - JULIA FORTINI - Brazilian Champion teaches and exchanges knowledge about brewing methods (IN PERSON)

Julia Fortini

  • Speaker

11 Nov

16h30 to
18h30

trading

Panel

COFFEE COIN TRENDS (HYBRID)

Mario Nobre e Luiz Henrique Albinati

  • Speaker
  • Speaker

11 Nov

17h30 to
18h30

trading

Panel

STREAMING ROOM - 30 years of BSCA: Looking at the Formation of Specialty Coffee (HYBRID)

Natalia Camoleze , Vanusia Nogueira e Henrique Sloper

  • Speaker
  • Speaker
  • Speaker

11 Nov

18h30 to
20h00

Coffee shop

Workshop

CAFETERIA MODELO - Espresso Machines: Understand the Operation Details and Know How to Use (IN PERSON)

Daniel Coli

  • Speaker

11 Nov

18h30 to
20h00

trading

Cupping

Cupping of the Best Coffees Ranked in Coffee of the Year 2021 - Round H (PRESENTIAL)

11 Nov

18h30 to
20h00

trading

Cupping

Cupping of the Best Coffees Ranked in Coffee of the Year 2021 - Round I (PRESENTIAL)

11 Nov

18h30 to
21h00

Consumption

Panel

MINAS COFFEE ORIGINS SUMMIT - THE MOVEMENT OF CONTROLLED ORIGINS AND THE SEARCH FOR SUSTAINABLE DIFFERENTIATION (HYBRID)

Priscilla Lins , Felipe Villela , Sara Morrocchi , Konrad Brits e Lucimar Silva

  • Speaker
  • Speaker
  • Speaker

11 Nov

19h00 to
20h00

Coffee shop

Panel

STREAMING ROOM - The majority of specialty coffee shops in Brazil. Learnings and challenges (HYBRID)

Georgia Franco , Mariana Proença , Ivan Totti Heyden e Gelma Franco

  • Speaker
  • Speaker
  • Speaker

12 Nov

08h00 to
12h30

Agribusiness

Panel

Coffee Women's Meeting and Lectures - IWCA Brazil - 10 years (HYBRID)

Isabela Pascoal , Adriane Freddi e Valmor Santos , Mariselma Sabbag , Dandara Renault , Daniela Baliza , Elis Bambil , Sulayne Shiratori , Juliana Morgado , Luiza Macedo e Alessandra Almeida

  • Speaker
  • Speaker
  • Speaker

12 Nov

09h00 to
10h20

Barista

Panel

IWCA BRAZIL MEETING - Barismo as a holistic science and professional development (HYBRID)

Mariselma Sabbag , Elis Bambil , Sulayne Shiratori e Juliana Morgado

  • Speaker
  • Speaker
  • Speaker

12 Nov

10h40 to
12h30

Agribusiness

Panel

IWCA BRAZIL MEETING - Regenerating relationships: Women and Regenerative Coffee (HYBRID)

Isabela Pascoal , Adriane Freddi e Valmor Santos , Luiza Macedo e Daniela Baliza

  • Speaker
  • Speaker
  • Speaker

12 Nov

11h30 to
13h00

trading

Cupping

Cupping of the Best Coffees Ranked in Coffee of the Year 2021 - Round J (PRESENTIAL)

12 Nov

11h30 to
13h00

trading

Cupping

Cupping of the Best Coffees Ranked in Coffee of the Year 2021 - Round K (PRESENTIAL)

12 Nov

12h00 to
13h00

Agribusiness

Panel

Coffee and Amazon - What would you like to know? (HYBRID)

Kelly Stein , Liane Dias e Juan Travain

  • Speaker
  • Speaker
  • Speaker

12 Nov

13h00 to
14h30

Coffee shop

Workshop

CAFETERIA MODELO - Distance or On-site Learning: Who is the public that wants to learn about coffee? (IN PERSON))

Carolina Brazil , Gabriel Guimarães e Helga Andrade

  • Speaker
  • Speaker
  • Speaker

12 Nov

13h30 to
14h30

Coffee shop

Panel

STREAMING ROOM - Coffee Business: Brand, Communication, Social Media and Quality. What has the pandemic taught us? (HYBRID)

Thais Fernandes , Luiz Melo , Julia Fortini e Lidiane Santos

  • Speaker
  • Speaker
  • Speaker

12 Nov

13h30 to
15h30

trading

Cupping

Cupping of Ibiraci Producers' Coffees (PRESENTIAL)

12 Nov

13h30 to
15h30

trading

Cupping

Sensory Skills Workshop with Georgia Franco (Sebrae Minas) (IN-PERSON/CLOSED EVENT)

Georgia Franco

  • Speaker

12 Nov

14h00 to
15h00

Agribusiness

Panel

NESPRESSO PANEL - Regenerative Agriculture (HYBRID)

Paula Varejão , Guilherme Amado , Daniel Costa e Lucimar Silva

  • Speaker
  • Speaker
  • Speaker

12 Nov

14h30 to
15h00

Consumption

Painel

Bate-Papo com o autor do livro: Guia de Cafés Especiais

12 Nov

15h00 to
16h00

Agribusiness

Panel

STREAMING ROOM - Região Vulcânica - Impacts and Challenges of the Collective Brand (HYBRID)

Marco Sanches , Ulisses Ferreira , Leandro Carlos Paiva e Mariana Proença

  • Speaker
  • Speaker
  • Speaker

12 Nov

15h00 to
16h15

Agribusiness

Award

ATeG Café+Forte Award Ceremony (HYBRID)

Roberto Simões , Marcos Reis , Nathalie Guimarães e Sandra Regina Maciel

  • Speaker
  • Speaker
  • Speaker

12 Nov

15h00 to
16h30

Coffee shop

Workshop

CAFETERIA MODELO - World Coffee Tasting (IN PERSON)

Tiago Monteiro e Renan Dantas

  • Speaker
  • Speaker

12 Nov

16h00 to
16h25

Roasting

Panel

Cropster COY

12 Nov

16h00 to
18h00

trading

Cupping

Cupping of the Best Coffees Ranked in Coffee of the Year 2021 - Round L (PRESENTIAL)

12 Nov

16h00 to
18h00

trading

Cupping

Cupping of the Best Coffees Ranked in Coffee of the Year 2021 - Round M (PRESENTIAL)

12 Nov

16h30 to
17h30

Agribusiness

Live

STREAMING ROOM - Coffee of The Year 2020 Champions - What Fruits Have We Harvested?

Ediana Capich , Gustavo Sturm , Thiago Douro e Luisa Nogueira

  • Speaker
  • Speaker
  • Speaker

12 Nov

17h00 to
18h30

Coffee shop

Workshop

CAFETERIA MODELO - How to Diversify in Coffee Beverage Recipes? (IN PERSON)

Emerson Nascimento , Tiago Rocha e Daniel Acosta Busch

  • Speaker
  • Speaker
  • Speaker

12 Nov

17h00 to
18h30

Agribusiness

Panel

NESCAFÉ PANEL - A NEW WAY TO PRODUCE COFFEE: THE REGENERATIVE AS THE FUTURE OF COFFEE FARMING (HYBRID)

Rachel Muller , Fabio Lucio , Alessandro Guieiro , Taissara Martins e Mariana Proença

  • Speaker
  • Speaker
  • Speaker

12 Nov

18h30 to
21h00

Consumption

Award

Coffee of the Year 2021 Awards Ceremony (HYBRID)

Mariana Proença

  • Speaker