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International Coffee Week

The main action to promote Brazilian coffee to Brazil and the world

SIC 2020

The International Coffee Week (SIC) is one of the largest fairs in the world and the great meeting of professionals that aims to connect and generate opportunities for the entire Brazilian coffee chain in accessing markets, knowledge and business.

SIC offers cutting-edge content for industry professionals in lectures, courses, workshops, competitions, coffee tasting, research and guided tastings. Being at SIC means connecting with the most innovative in the coffee market in the exchange of knowledge between leaders and managers in the sector.

With the 2020 world scenario, the event was readjusted to digital and 100% free. There were 3 days of a totally online event with the most complete content of coffee in Brazil and business with exhibiting companies from different segments from agroindustry to foodservice. All of this in an interactive and easy-to-navigate platform that provided an unprecedented experience to visitors.

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Brazil ICW 2020 provided:

  • Easy and quick access for participation of all visitors, from the producer to the barista;
  • Program schedule with content and various courses on coffee and speakers that are a reference in the market;
  • Daily broadcast;