With the aim of evaluating the creativity, originality, and efficiency of coffee packaging currently available on the market, as well as strengthening the sector and highlighting the importance of design in promoting brands and final products, the Espresso Design competition, organized by Espresso&CO in partnership with International Coffee Week, is now in its 6th edition. The award ceremony, including the presentation of a trophy, will take place on the final day of SIC!

After registration and submission of the packaging, the competition is divided into two stages. The first stage involves evaluation by a judging panel composed of the Espresso&CO team and guest judges. The criteria considered at this stage are: visual identity, efficiency, concept, originality, and creativity.

The 20 highest-scoring packages/collections will be exhibited during International Coffee Week, which this year takes place from November 20th to 22nd in Belo Horizonte (MG). Attendees at the fair will have the first two days of the event to choose and vote in person for their favorite packaging. The three packages with the most votes will be announced on November 22nd and awarded the edition`s trophy and a corresponding placement seal.

Join us!