International Coffee Week (SIC) is one of the largest coffee trade shows on the planet and the essential meeting point for professionals and companies across the entire coffee supply chain. Brazil, the world’s largest coffee producer and exporter, supplies markets on every continent — and SIC is the stage where this global leadership turns into connections, opportunities, and business that cross borders.

The event brings together buyers, roasters, baristas, producers, exporters, importers, and industry experts to foster knowledge, innovation, and strategic partnerships. Its program includes lectures, courses, workshops, competitions, cuppings, research, and guided tastings, connecting participants to the most advanced developments in the global coffee market. Attending SIC means being part of the movement that shapes the present and future of coffee, in Brazil and worldwide.